What AS Level Media Studies tutoring can cover
The official AS and A level subject content centres on four areas: media language, representation, media industries and audiences. GOV.UK describes the subject as dealing with “dynamic and changing relationships between media forms, products, media industries and audiences”.
A useful tutor can help the student turn that broad framework into practical exam and coursework skills: precise terminology, clear examples, theory used accurately, and better links between product evidence and argument.
- Media language
- How meaning is made through codes, conventions, layout, sound, editing, narrative, genre and form.
- Representation
- How people, places, ideas and social groups are constructed, selected, repeated or challenged.
- Media industries
- How media products are produced, regulated, funded, distributed and shaped by institutions.
- Audiences
- How audiences are targeted, interpreted, measured, positioned and involved.
- Media forms
- Television, radio, newspapers, magazines, advertising and marketing, online and social media, video games, music video and cross-media work.
- Theory examples
- Depending on the course, students may need to apply theorists such as Barthes, Hall, Neale, Gauntlett, Curran and Seaton or others accurately.